We had 47 merchants, a $1.2 million assessment budget, and a corridor that emptied out by noon on the one day of the week when it should have been full.
AI, cashback platforms, data infrastructure, and the questions most districts aren't asking before they commit.
A synthesis of 14 renewal campaigns from the past three years, across districts of every size. The patterns are clearer than you'd expect.
The pilot ran for 90 days, involved 31 merchants, and produced the highest same-store repeat visit data the district had ever recorded.